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Information technology and firm performance: An integrative model of the role of complementarities -- Enhancing the performance effects of information technology through de/centralization: The role of corporate exploration and exploitation -- Hybrid strategy and firm performance: The moderating...
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Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing...
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Das Buch führt die vielfältigen Forschungsbemühungen im Bereich Industrie 4.0 zusammen und stellt das bisher sehr stark aus technischer Perspektive diskutierte Thema explizit in den betriebswirtschaftlichen Kontext. Es zeigt, welche betriebswirtschaftlichen, technischen und auch rechtlichen...
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