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The impact of market orientation on the development of relational capabilities and performance outcomes : the case of Russian industrial firms
Smirnova, Maria; Naudé, Peter; Henneberg, Stephan; … - In: Industrial marketing management : the international … 40 (2011) 1, pp. 44-53
Persistent link: https://www.econbiz.de/10008907890
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When does innovation collaboration pay off? : the role of relational learning and the timing of collaboration
Smirnova, Maria; Rebiazina, Vera A.; Khomich, Svetlana G. - In: Industrial marketing management : the international … 74 (2018), pp. 126-137
Persistent link: https://www.econbiz.de/10011942279
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Customer orientation as a multidimensional construct : evidence from the Russian markets
Smirnova, Maria; Rebiazina, Vera A.; Frösén, Johanna - In: Journal of business research : JBR 86 (2018), pp. 457-467
Persistent link: https://www.econbiz.de/10011855374