Business professor Scott Galloway asks fundamental questions about Amazon, Apple, Facebook, and Google. How did those four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And...

Evolution of airline business models: the case of pegasus Airlines -- Tendencies of trade in business services in visegrad countries -- Mapping economic in the european union: do ownership, industry and location matter? -- The driving forces of business R@D intensity in eastern european...

This book examines the business models, performance, and decision-making approaches employed by financial institutions in Central and Southeast Europe. The respective contributions cover a wide range of industries, including banking, pharmaceuticals, and airline business services, and present...

"Die vier apokalyptischen Reiter" - so bezeichnet Marketing-Guru Galloway Amazon, Apple, Facebook und Google. Diese Tech-Giganten haben nicht nur neue Geschäftsmodelle entwickelt. Sie haben die Regeln des Wirtschaftslebens und die Voraussetzungen für Erfolg neu definiert. In dem respektlosen...