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The collateral damage of C2C communications on social networking sites : the moderating role of firm responsiveness and perceived fairness
Adjei, Mavis T.; Nowlin, Edward L.; Ang, Tyson - In: Journal of marketing theory and practice 24 (2016) 2, pp. 166-185
Persistent link: https://www.econbiz.de/10011489607
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Website satisfaction, trust, and loyalty : the moderating role of reputation
Angriawan, Arifin; Feldman, Lori; Phongkusolchit, Kiattisak - In: Journal of business and economic perspectives 37 (2011) 2, pp. 61-68
Persistent link: https://www.econbiz.de/10009571361
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Consumers' evaluation toward tobacco companies : implications for social marketing
Arli, Denni; Rundle-Thiele, Sharyn; Lasmono, Hari - In: Marketing intelligence & planning 33 (2015) 3, pp. 276-291
Persistent link: https://www.econbiz.de/10011298766
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Investigating the direct and indirect effects of corporate hypocrisy and perceived corporate reputation on consumers' attitudes toward the company
Arli, Denni; Grace, Anthony; Palmer, Janet; Pham, Cuong - In: Journal of retailing and consumer services 37 (2017), pp. 139-145
Persistent link: https://www.econbiz.de/10011729736