This paper aims to identify consumer preference for tea drinking products in Taiwan by applying conjoint analysis and investigate whether health claims as attributes would influence consumer’s choice behavior. From 1 July to 31 August 2005, 620 consumers of tea drinking products participated...

Vitamin A deficiency is a major health problem in Africa and in many other developing countries. Biofortified staple crops that are high in pro vitamins A and adapted to local growing environment have the potential to reduce the prevalence of vitamin A deficiency. One such example is the...

This paper aims to identify consumer preference for tea drinking products in Taiwan by applying conjoint analysis and investigate whether health claims as attributes would influence consumer’s choice behavior. From 1 July to 31 August 2005, 620 consumers of tea drinking products participated...

Many sorghum varieties have been developed by research institutes in an effort to address food security problems in the semi-arid areas of Tanzania. Although sorghum is better adapted to drier areas than maize, farmer adoption rates for sorghum varieties are always lower than that of maize. In...

Scientific evidence clearly indicates that consumption of raw milk carries substantialdisease-inducing health risks. While federal U.S. policy mandates that milk moving in interstatecommerce be pasteurized; within 41 of 50 states, raw milk can be obtained for consumption.Warning labels...

The main objective of this paper is to present the most relevant findings obtained from in depthinterviews with processors and retailers about the N&H claimed products market in Serbia. Inour research we addressed the following set of topics: motivations and barriers to offer N&Hclaimed products...

Taxing sugar-sweetened beverages (SSBs) has been proposed as a means to improve U.S. dietand health and generate revenue to address obesity-related issues. A related concern is thatchildren’s intake of SSBs, a third that of milk consumption in the late 1970s, now equals milkconsumption....

An increasing number of studies deals with consumer decisions regarding organic food, but only a few provide quantitative estimates of price and income elasticities. This paper contributes to the existing literature by providing own-price elasticity estimates as well as an analysis of the...

Using Nielsen Homescan data set from 52 markets in the United States, this paper assesses the price interactions among the four fluid milk categories (organic private label, organic national brand, non-organic private label and non-organic national brand), how demographic variables and product...

This paper examines the health effects of a fiscal food policy based on a combinationof fat taxes and thin subsidies. The fat tax is based on the saturated fat content of fooditems while the thin subsidy is applied to select fruit and vegetbale items. The policy is designed to be revenue neutral...