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Customer-centric marketing strategies : tools for building organizational performance
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From mass distribution to customer-centric awareness tools : the evolution of the German meat market
Hallier, Bernd
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 498-510)
.
2013
Persistent link: https://www.econbiz.de/10009669506
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Eigenmarken im Lebensmittelhandel : Verbreitung - Strategien - Ausblicke
Zellekens, Hermann-Josef
;
Horbert, Claudia
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1996
Persistent link: https://www.econbiz.de/10000673792
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