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Matching consumer demand with supply is the core task of retailers and a key lever for increasing efficiency. Consumers demand high product availability and low prices, whereas retailers increase product variety and expand their field of logistical activities. These developments increase the...
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stablishing innovative fulfillment options for online orders has become a key challenge for bricks-and-mortar retailers. A mere focus on store sales is no longer affordable due to the competition by pure online players. Retailers are continuously developing new approaches for online order...
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