Davola, Nicola; Mura, Rita; Vicentini, Francesca - In: Corporate governance and research & development studies … (2024) 1, pp. 37-50
The paper focuses on the possibility that differences between men's and female's football (not only considering players … behavioral insights) could lead clubs to enrich their CSR goals. Literature underlines how women's football shows behavioral and … profitability: investing in females' soccer could constitute, therefore, a way for football clubs to signal how much they care about …