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Einsatzmöglichkeiten qualitativer Prognoseverfahren im Produktmarketing
Umminger, Peter - 1990
Persistent link: https://www.econbiz.de/10008730725
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Effective judgmental forecasting in the context of fashion products
Seifert, Matthias; Siemsen, Enno; Hadida, Allègre L.; … - In: Journal of operations management 36 (2015), pp. 33-45
Persistent link: https://www.econbiz.de/10011308422
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The state of new product design and forecasting research : recent developments and future directions
Foutz, Natasha Zhang; Rao, Vithala R. - In: Handbook of research on new product development, (pp. 173-206). 2019
Persistent link: https://www.econbiz.de/10012125123
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Effective judgmental forecasting in the context of fashion products (reprint)
Seifert, Matthias; Siemsen, Enno; Hadida, Allègre L.; … - In: Judgment in Predictive Analytics, (pp. 85-114). 2023
Persistent link: https://www.econbiz.de/10014301349
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Wie viel bringt eine verbesserte Produktionsprogrammplanung auf der Grundlage einer systematischen Auswertung empirischer Zeitreihen? : Die Bedeutung von Prognosemodellen bei der O...
Mußhoff, Oliver; Hirschauer, Norbert - In: Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, … 55 (2006) 4, pp. 175-187
Persistent link: https://www.econbiz.de/10003328379
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Buying beauty for the long run : (mis)predicting liking of product aesthetics
Buechel, Eva C.; Townsend, Claudia - In: Journal of consumer research : JCR ; an … 45 (2018) 2, pp. 275-297
Persistent link: https://www.econbiz.de/10011900546
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The mathematics of prediction
Hazelrigg, George A. - In: Product research : the art and science behind …, (pp. 93-111). 2009
Persistent link: https://www.econbiz.de/10003977218
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Towards prediction of nonlinear and nonstationary evolution of customer preferences using local Markov models
Bukkapatnam, Satish T. S.; Yang, Hui; Madhavi, Foad - In: Product research : the art and science behind …, (pp. 271-287). 2009
Persistent link: https://www.econbiz.de/10003977266
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Gut liking for the ordinary : incorporating design fluency improves automobile sales forecasts
Landwehr, Jan Rüdiger; Labroo, Aparna A.; Herrmann, Andreas - In: Marketing science : the marketing journal of the … 30 (2011) 3, pp. 416-429
Persistent link: https://www.econbiz.de/10009160796