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Part I: Franchising: Contract Design and Decision Rights; Incentives and Ownership Strategy; Strategy, Competition and Internationalization of Franchise Firms; Entrepreneurship and Franchising; Franchising and Regulation -- Part II: Alliances: Value Creation in Network Relationships;...
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The design and management of networks have become very important research topics in the field of organizational economics and management. Emphasizing this research as a theory-driven field, this book presents research results on efficiency and performance of franchising networks and joint...
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