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Franchising
AHP approach
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2001-22004
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Asia Pacific journal of marketing and logistics
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Integrated analytic hierarchy process and entropy to develop a durable goods chain store franchisee selection model
Hsu, Pi-Fang
;
Chen, Bi-Yu
- In:
Asia Pacific journal of marketing and logistics
20
(
2008
)
1
,
pp. 44-54
Persistent link: https://www.econbiz.de/10003728562
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