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Europeans are lovin' it? Coca Cola, McDonald's and responses to American global businesses in Italy and France, 1886-2015
Crisanti, Giulia - 2023
of the forces that have been most effective at challenging the relationship between Americanization and globalization …
Persistent link: https://www.econbiz.de/10014363949
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Immigration policy and the challenge of globalization : unions and employers in unlikely alliance
Watts, Julie Renée - 2002
Persistent link: https://www.econbiz.de/10001663516
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The impact of economic equilibrium, globalization, human development, and market competitiveness on the sustainable development of manufacturing enterprises : the case of France, G...
Kowalska, Magdalena; Misztal, Anna - In: Comparative economic research : Central and Eastern Europe 26 (2023) 3, pp. 107-126
KOF Globalization Index and the Global Competitiveness Index on the sustainable development of manufacturing enterprises … and their components in France, Germany, Italy and Poland from 2008 to 2021. We use the Ordinary Least Squares (OLS) and …
Persistent link: https://www.econbiz.de/10014428483
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Innovation and institutional embeddedness of multinational companies
Heidenreich, Martin (ed.) - 2012
Persistent link: https://www.econbiz.de/10009532312
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Regional and Global Multinationals : An Examination of Theory and Empirical Evidence from European MNEs
Czychon, Christoph - 2020 - 1st ed. 2020.
renders the concept of firm-level globalization as a special but not the general case. Christoph Czychon dedicates specific …
Persistent link: https://www.econbiz.de/10012585311
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Applying a marketing approach to the internationalization of a technology SME : the case of a French SaaS vendor
El Haddad Chamelian, Rania - In: Services marketing quarterly 37 (2016) 4, pp. 255-271
Persistent link: https://www.econbiz.de/10011628469
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Innovation and institutional embeddedness of multinational companies
Heidenreich, Martin (ed.) - 2012
Multinational companies are crucial actors in a global knowledge-based economy, combining the advantages of global and locally coordinated production and innovation strategies with specific regional and national factors. This book questions how MNCs can best exploit institutionally embedded...
Persistent link: https://www.econbiz.de/10011851240
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Wie Globalisierung gemacht wird : ein Vergleich der Organisationsformen und Konzernstrategien von General Electric und Thomson/Thales
Hack, Lothar - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003420262
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Regional and global multinationals : an examination of theory and empirical evidence from European MNEs
Czychon, Christoph - 2020
Persistent link: https://www.econbiz.de/10012497155