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The subject of this study is the theoretical analysis of strategic decisions of firms interacting on electronic business-to-business markets. The methodological approach is threefold. The chapter on technology adoption provides a model to analyze the firms' timing decision to innovate and adopt...
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the same broad problem, investment decision-making, the gap between the two sides--and between theory and practice … extending the power of real options and strategic thinking in a rigorous fashion, Strategic Investment will be an indispensable … options and game theory--to help bridge this gap. In clear, straightforward exposition and through numerous examples and …
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