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Personality and games : enhancing online surveys through gamification
Triantoro, Tamilla; Gopal, Ram; Benbunan-Fich, Raquel; … - In: Information technology and management 21 (2020) 3, pp. 169-178
Persistent link: https://www.econbiz.de/10012310189
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Impact of gamification on perceptions of word-of-mouth contributors and actions of word-of-mouth consumers
Wang, Lei; Gunasti, Kunter; Shankar, Ramesh; Pancras, Joseph - In: MIS quarterly 44 (2020) 4, pp. 1987-2011
Persistent link: https://www.econbiz.de/10012404015