Customers increasingly expect higher quality and service and some customization. In response entrepreneurial retailers are building entertainment into stores with coffee bars, demonstrations and performances. They are marketing an ‘experience’ rather than a product assortment. Subsequently,...

The much awaited technology is now making the changes the way retailer used to manage the food produce in terms of tracking the quality at different stages of handling and traceability in all the products. Similarly the consumer can also experience the change by knowing the authentic information...

According to WHO recommendation an average consumption of 400 gr of fresh fruits and vegetables per day will boost the immune system. Hence develop resistance to common infections. Currently we have seen the outbreak of COVID and it is spreading globally causing major concern to regulate and...

The consumers have drastically reduced the consumption of fresh fruits and vegetables due to the impact of covid-19 infection. There is increased risk and chances of spread of virus during purchase. Hence the modern retailers are taking measures to isolate customers with physical distance and...