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Organizational roles enacted by healthcare fundraisers : a national study testing theory and assessing gender differences

Waters, Richard D.; Kelly, Kathleen S.; Walker, Mary Lee - In: Journal of communication management : an international … 16 (2012) 3, pp. 244-263

Persistent link: https://www.econbiz.de/10009581828

Improving volunteer retention efforts in public library systems : how communication and inclusion impact female and male volunteers differently

Waters, Richard D.; Bortree, Denise Sevick - In: International journal of nonprofit & voluntary sector … 17 (2012) 2, pp. 92-107

Persistent link: https://www.econbiz.de/10009739789

Organizational roles enacted by healthcare fundraisers

Waters, Richard D.; Kelly, Kathleen S.; Lee Walker, Mary - In: Journal of Communication Management 16 (2012) 3, pp. 244-263

Purpose – The purpose of this study is to examine Kelly's proposed fundraising roles scales to describe the daily activities of male and female fundraisers. Design/methodology/approach – The data collection procedure involved a national survey to a random sample of 286 fundraisers from the...

Persistent link: https://www.econbiz.de/10014850970