Recent studies of the demand for sports clearly indicate that stars play an important role in promoting fan interest. However, on theoretical grounds it is controversial if a star’s talent superiority and/or a star’s popularity drive match attendance and hence increase gate revenues. Using...

Medien sowie Vertreter des Deutschen Basketball-Bundes kritisieren immer wieder die gerin-gen Einsatzzeiten deutscher Spieler in der Basketball-Bundesliga und die daraus resultieren-den mangelnden Identifikationsmöglichkeiten der Zuschauer mit den Spielern. Der Artikel analysiert daher...

We test existing superstar theories for the German soccer league. We use various measures for individual players’ performance and media presence to analyze whether performance and popularity can explain salaries and superstars in soccer. Moreover, we argue that quantile regression technique...