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Increasing grain price volatility over the last year has revived the discussion on optimal marketing strategies …. Various models of optimal grain marketing have been proposed and simulated in the literature. In this study an overview on … Germany and Poland. Results indicate that gains from optimal marketing are rather small and uncertain in the real world …
Persistent link: https://www.econbiz.de/10010913550
the grain marketing strategy of farmers that harvest (and store) both qualities. In this paper, we estimate the seasonal … the premium during the marketing season. The trend’s magnitude depends on the average quality of harvested wheat. If …
Persistent link: https://www.econbiz.de/10010916266
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The mid 1990s was a pivotal period for the UK retail wine market, as New World Wines started to expand significantly at the expense of Old World Wines. This paper reviews supply and demand-side characteristics of the UK wine market during this period, and the underlying wine labeling scheme,...
Persistent link: https://www.econbiz.de/10008550356
marketers and policy-makers in both countries. The use of altruistic arguments in organic food marketing is a key aspect that …
Persistent link: https://www.econbiz.de/10011069599
pointed out that sensory attributes are important elements that should be taken into account in the marketing strategies by … heavy users. In both countries, one part of the organic consumers seem to appreciate sensory marketing activities whereas … another part apparently does not. For Italian consumers who appreciate sensory marketing, non-subjective as well as subjective …
Persistent link: https://www.econbiz.de/10011069703
Due to manifold scandals meat production and processing has been in the spotlight of public concern over the last decades. CSR can safeguard an enterprise against risks following e.g. food safety, environmental or social incidences in a sector. To reap the full benefit of their CSR involvement...
Persistent link: https://www.econbiz.de/10011078191
attributes of the products, with the type of the marketing channel, with characteristics of the innovations and dummy variables …
Persistent link: https://www.econbiz.de/10011143142
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