During recent years, the number of farms able to generate satisfactory income from agricultural production has continuously decreased in advanced economies. The main reasons are the implementation of the Common Agricultural Policy of 1992 and the increasing capitalization of the primary sector....

The impact of cross sectional aggregation over individual retail stores on the estimation and testing of vertical price transmission between the wholesale and retail levels is investigated using a unique data set of individual retail prices in Germany. Systematic differences between the results...

Price promotions are important marketing activities for (food) retailers; brand loyalty is a major requisite to foster brands' assets. Several theoretical papers have analyzed the relationship between price promotions and brand loyalty resulting in mixed or perhaps contradictory outcomes; only a...

During recent years, the number of farms able to generate satisfactory income fromagricultural production has continuously decreased in advanced economies. The mainreasons are the implementation of the Common Agricultural Policy of 1992 and theincreasing capitalization of the primary sector. The...

Temporary price reductions (sales) as a means of promotion have become an increasingly important tool in the marketing mix of food retailers around the world. This paper investigates the retailers' pricing strategy by explicitly accounting for the multi-product nature of retailing. We find that...