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Purpose – Over the past few years, developments in business analytics have provided strategic planners with promising instruments for dealing with turbulent environments. This study aims to reveal whether or not the application of business analytics in strategic planning contributes to better...
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Purpose – The purpose of this paper is to describe research which investigated the interdependencies between facility management performance and costs, and primary processes in hospitals. Through the implementation of the German diagnosis related grouping (DRG) system and the resulting cost...
Persistent link: https://www.econbiz.de/10014867367
Purpose – The mere generation of foresight results is not sufficient in itself to influence research policy. Research policy makers need specific information and insight on how the structured view of the future provided by foresight affects their strategic planning. Therefore, deriving the...
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Since the nature of marketing is meeting the needs and wants of one′s customers and those needs and wants are culturally based, it is of especial importance for the marketeer to understand another culture and the differences inherent before he attempts to market goods or services to a foreign...
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Purpose – Macro‐environmental scanning is a first step in strategic planning, which is essential in an emerging industry such as liquid biofuels. The purpose of this paper is to identify the dimensions within which the governments of Brazil, the USA and Germany have constructed the...
Persistent link: https://www.econbiz.de/10014906696