Narrow search
Showing 1 - 10 of 72
Cover Image
Transaction cost theory refined : theoretical and empirical evidence from a business-to-business marketing perspective
Ungruhe, Markus; Kreis, Henning; Kleinaltenkamp, Michael - 2010
Recently, integrating Transaction Cost Economic (TCE) and Resource Based View (RBV) arguments has become one of the most prominent theoretical approaches in research on business relationships. We question this dominance and strengthen an exclusive TCE perspective by recalling two of the core TCE...
Persistent link: https://www.econbiz.de/10008665459
Cover Image
Consumer retail satisfaction in rural areas : a reanalysis of survey data
Hildebrandt, Lutz - In: Journal of economic psychology : research in economic … 8 (1987) 1, pp. 19-42
Persistent link: https://www.econbiz.de/10001043227
Cover Image
Principal-agent-Problem, Managervergütung und Unternehmenserfolg
Schwalbach, Joachim - 1991
Persistent link: https://www.econbiz.de/10000821869
Cover Image
Entry by diversified firms into German industries
Schwalbach, Joachim - 1986
Persistent link: https://www.econbiz.de/10000762434
Cover Image
Economies of scope in the German beverage industry
Schwalbach, Joachim - 1988
Persistent link: https://www.econbiz.de/10000763050
Cover Image
Small business in German manufacturing
Schwalbach, Joachim - 1989
Persistent link: https://www.econbiz.de/10000764489
Cover Image
Reputation (Investitionen in Reputation und Modellierung des Wertes von Reputation)
Schwalbach, Joachim - In: Zur Frage der Reputation : Dokumentation zur …, (pp. 61-69). 2006
Persistent link: https://www.econbiz.de/10003441847
Cover Image
Diversifizierungsstrategien deutscher Unternehmen
Schwalbach, Joachim - In: Lecture notes - the scope of industrial economics and …, (pp. 45-56). 1989
Persistent link: https://www.econbiz.de/10001310784
Cover Image
Plant size, scale economies and international trade
Schwalbach, Joachim - In: Export activity and strategic trade policy, (pp. 79-104). 1992
Persistent link: https://www.econbiz.de/10001281454
Cover Image
Unternehmensreputation als Erfolgsfaktor
Schwalbach, Joachim - In: Relationship Marketing : Standortbestimmung und …, (pp. 225-238). 2002
Persistent link: https://www.econbiz.de/10001703299