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Product innovation and product innovation marketing : theory and microeconometric evidence
Kaiser, Ulrich - 2001
the innovating firm invests in marketing, so that consumers become aware of the newly developed product. Firms first … theoretical model are that both the marketing of a product innovation and a firm's propensity to introduce an innovation decrease … a positive effect on product innovation and marketing effort. These findings are tested empirically using survey data …
Persistent link: https://www.econbiz.de/10011446211
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Zwischenbetriebliche Kooperation im Marketing : Methodik zur Identifikation von Kooperationschancen und -potentialen
Bolten, Ralf - 2000 - Als Ms. gedr.
Persistent link: https://www.econbiz.de/10001462955
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Product innovation and product innovation marketing : theory and microeconometric evidence
Kaiser, Ulrich - 2003
Persistent link: https://www.econbiz.de/10001770421
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Product Innovation and Product Innovation Marketing : Theory and Microeconometric Evidence
Kaiser, Ulrich - 2013
the innovating firm invests in marketing, so that consumers become aware of the newly developed product. Firms first … theoretical model are that both the marketing of a product innovation and a firm's propensity to introduce an innovation decrease … a positive effect on product innovation and marketing effort. These findings are tested empirically using survey data …
Persistent link: https://www.econbiz.de/10014099109
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Product innovation and product innovation marketing : theory and microeconometric evidence
Kaiser, Ulrich - 2001
the innovating firm invests in marketing, so that consumers become aware of the newly developed product. Firms first … theoretical model are that both the marketing of a product innovation and a firm's propensity to introduce an innovation decrease … a positive effect on product innovation and marketing effort. These findings are tested empirically using survey data …
Persistent link: https://www.econbiz.de/10013428414
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Low price equilibrium in multi-unit auctions : the GSM spectrum auction in Germany
Grimm, Veronika; Riedel, Frank; Wolfstetter, Elmar - 2001
The second-generation GSM spectrum auction in Germany is probably the most clear cut example of a low price outcome in a simultaneous ascending-bid auction.The present paper gives an account of the events, describes the auction rules and market conditions, and provides a theoretical explanation...
Persistent link: https://www.econbiz.de/10011399147
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The third generation (UMTS) spectrum auction in Germany
Grimm, Veronika; Riedel, Frank; Wolfstetter, Elmar - 2001
The third generation UMTS auction in Germany raised an enormous amount of revenue, and at the same time achieved a more competitive market structure than other UMTS auctions in Europe. The present paper explains the design of that auction, and presents a game theoretic explanation of observed...
Persistent link: https://www.econbiz.de/10011400807
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Ethnic diversity, poverty and social trust in Germany : evidence from a behavioral measure of trust
Gereke, Johanna; Schaub, Max; Baldassarri, Delia - 2018
Several scholars have concluded that ethnic diversity has negative consequences for social trust. However, recent research has called into question whether ethnic diversity per se has detrimental effects, or whether lower levels of trust in diverse communities simply reflect a higher...
Persistent link: https://www.econbiz.de/10011925868
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TSO coordination and strategic behaviour : a game theoretical and simulation model study based on the German electricity grid
Flachsbarth, Franziska; Pechan, Anna; Palovic, Martin; … - 2024
The electricity grid includes multiple network areas managed by different operators, with transmission system operators (TSOs) handling high-voltage areas and distribution system operators managing midto low-voltage areas. These areas are interconnected and synchronized, creating classical...
Persistent link: https://www.econbiz.de/10014584657
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Der Umgang kleiner und mittlerer Unternehmen mit den demografischen Herausforderungen: Eine Trendstudie
Kay, Rosemarie; Hoffmann, Marina; Kranzusch, Peter; … - 2018
Das IfM Bonn untersucht anhand einer repräsentativen Trendstudie für den Zeitraum 2007 bis 2017, wie KMU dem demografischen Wandel begegnen. Demnach sind die KMU aktuell besser als 2007 über den demografischen Wandel informiert. Die Mehrheit der KMU hat ihre Absatzstrategie an die bereits...
Persistent link: https://www.econbiz.de/10011886691