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Germany
Corporate Social Responsibility
7
Corporate social responsibility
6
Deutschland
6
Virales Marketing
5
Consumer behaviour
4
Konsumentenverhalten
4
Viral marketing
4
corporate social responsibility
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organizational attractiveness
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Beziehungsmarketing
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Sustainable Human Resource Management
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prospective employees
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sustainability
3
Akzeptanzforschung
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Automotive industry
2
Beziehungsmanagement
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HR marketing
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Human Resource Management
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Innovationsakzeptanz
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Kfz-Industrie
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Nachhaltigkeit
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Online-Marketing
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Personalisierung
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Personalmanagement
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Personalmarketing
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German
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Lis, Bettina
5
Bronner, Rolf
1
Buck, Christoph
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Günster, Christoph
1
Neßler, Christian
1
Nienstedt, Heinz-Werner
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Post, Martin
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Reith, Riccardo Emanuel Albert
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JMM : the international journal on media management
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
International journal of automotive technology and management : IJATM
1
International journal of economics and financial issues : IJEFI
1
Schriftenreihe Nachhaltigkeits-Management : Studien zur nachhaltigen Unternehmensführung
1
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ECONIS (ZBW)
6
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1
Privacy on the road? : evaluating German consumers’ intention to use connected cars
Buck, Christoph
;
Reith, Riccardo Emanuel Albert
- In:
International journal of automotive technology and …
20
(
2020
)
3
,
pp. 297-318
Persistent link: https://www.econbiz.de/10012391251
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2
Corporate Social Responsibility : eine empirische Analyse des Einflusses auf potentielle Arbeitnehmer
Lis, Bettina
-
2010
Persistent link: https://www.econbiz.de/10013444816
Saved in:
3
Going Private-Transaktionen : eine Bestandsaufnahme des deutschen Kapitalmarktes
Lis, Bettina
;
Bronner, Rolf
- In:
Die Unternehmung : Swiss journal of business research …
63
(
2009
)
4
,
pp. 465-484
Persistent link: https://www.econbiz.de/10003904471
Saved in:
4
Oil and cars: the impact of crude oil prices on the stock returns of automotive companies
Lis, Bettina
;
Neßler, Christian
;
Retzmann, Jan
- In:
International journal of economics and financial issues …
2
(
2012
)
2
,
pp. 190-200
Persistent link: https://www.econbiz.de/10009579498
Saved in:
5
What's on TV? : the impact of brand image and celebrity credibility on television consumption from an ingredient branding perspective
Lis, Bettina
;
Post, Martin
- In:
JMM : the international journal on media management
15
(
2013
)
4
,
pp. 229-244
Persistent link: https://www.econbiz.de/10010244915
Saved in:
6
No public value without a valued public : an international comparison between public service broadcasters in Germany and the United Kingdom
Lis, Bettina
;
Nienstedt, Heinz-Werner
;
Günster, Christoph
- In:
JMM : the international journal on media management
20
(
2018
)
1
,
pp. 25-50
Persistent link: https://www.econbiz.de/10011917624
Saved in:
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