Asghar, Nabila; Khattak, Amira; Danish, Muhammad Hassan; … - In: Cogent business & management 10 (2023) 3, pp. 1-18
innovation and product innovation using the PLS-SEM technique. The data for this study is collected from 150 managers of … managers' skills, technology adaptation, process innovation, and product innovation are positively and significantly related to … adaptation are positively and significantly related to process and product innovation. Indirect and total effects show that …