Narrow search
Showing 1 - 10 of 3,652
Cover Image
Creating a consumable past : how memory making shapes marketization
Brunk, Katja H.; Giesler, Markus; Hartmann, Benjamin Julien - In: Journal of consumer research : JCR ; an … 44 (2018) 6, pp. 1325-1342
Persistent link: https://www.econbiz.de/10011844200
Cover Image
The dark side of globalization and consumption : how similar are Chinese and German consumers toward their proneness to compulsive buying?
Unger, Alexander; Raab, Gerhard - In: Journal of Asia Pacific business 16 (2015) 1, pp. 4-20
Persistent link: https://www.econbiz.de/10011289329
Cover Image
A cross-cultural study of motivational factors and values influencing purchase of organic food in Germany and Mexico.
Juarez Hernandez, Maria Isabel - 2010
Die vorliegende Dissertation vergleicht die Motive und Werte für den Kauf von Biolebensmitteln in Deutschland und Mexiko. Die durchgeführte internationale Literaturrecherche gibt ausreichend Hinweise darauf, dass in entwickelten Staaten sowie Entwicklungsländern die Beweggründe und...
Persistent link: https://www.econbiz.de/10010238702
Cover Image
No long-term consequences for social irresponsibility? : Adidas' rent incident during the COVID-19 pandemic in Germany
Boehmer, Jan; Harrison, Virginia S. - In: European Sport management quarterly : ESMQ 22 (2022) 1, pp. 11-34
Persistent link: https://www.econbiz.de/10013163192
Cover Image
Choosing identity in the global cultural supermarket : the German consumption of the Afro-Brazilian Capoeira
Rocha, Mariana Bussab Porto da; Strehlau, Vivian Iara - In: Journal of international consumer marketing 32 (2020) 3, pp. 194-209
Persistent link: https://www.econbiz.de/10012259375
Cover Image
Citizens' adoption behavior of mobile government (mGov) : a cross-cultural study
Shareef, Mahmud Akhter; Dwivedi, Yogesh Kumar; Archer, … - In: Information systems management 33 (2016) 3, pp. 268-283
Persistent link: https://www.econbiz.de/10011633791
Cover Image
Consumer trust in a health-enhancing innovation : comparisons between Finland, Germany, and the United Kingdom
Puhakka, Riikka; Ollila, Sari; Valve, Raisa; Sinkkonen, Aki - In: Journal of international consumer marketing 31 (2019) 2, pp. 162-176
Persistent link: https://www.econbiz.de/10012200724
Cover Image
More than words : a global analysis of the socio-economic impact of Rich Interaction Applications (RIAs) : 28th ITS Europe, Passau, Germany
Arnold, René; Hildebrandt, Christian; Tas, Serpil; … - 2017
Applications such as iMessage, KakaoTalk, LINE, Signal, Skype, Snapchat, Threema, Viber, WhatsApp and WeChat have become an increasingly popular means of personal and business interaction. Surprisingly little academic effort has gone into understanding the nature and origin of these...
Persistent link: https://www.econbiz.de/10011778592
Cover Image
Twenty-five years after the fall of the Berlin Wall : an empirical revisit of West German consumers' attitudes toward products and brands from former East Germany
Ahmed, Zafar U.; Hinck, Wolfgang; Felix, Reto - In: Journal of promotion management : JPM 24 (2018) 6, pp. 895-910
Persistent link: https://www.econbiz.de/10011979301
Cover Image
Comparative analysis of Generation Z consumer behavior in Poland and Germany : implications for the organic food market
Andruszkiewicz, Katarzyna; Wierzejski, Tomasz - In: European research studies 27 (2024) 2, pp. 181-202
Persistent link: https://www.econbiz.de/10014536608