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Money or in-kind gift? : evidence from red packets in China
Hudik, Marek
;
Fang, Eddy S.
- In:
Journal of institutional economics
16
(
2020
)
5
,
pp. 731-746
Persistent link: https://www.econbiz.de/10012307274
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2
Do consumers appreciate promotional gifts?
Hudik, Marek
;
Karlíček, Miroslav
;
Říha, David
- In:
Journal of consumer marketing
40
(
2023
)
3
,
pp. 305-314
Persistent link: https://www.econbiz.de/10014275986
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