Daskou, Sofia; Thom, Claudia; Boojihawon, Dev K. - In: Global Business and Economics Review 6 (2004) 1, pp. 22-37
The current study is an attempt to explore the identity of Glasgow (UK) as a city of Architecture and Design. The study applies the methodology of the ACID test of Corporate Identity Management in a qualitative investigation of 4 different samples of informants (residents of the city,...
