1. Pharmaceutical industry structure and its effect on marketing performance and product innovation -- 2. The environmental forces that influence industry stakeholders and shape their interactions -- 3. Global health care systems and market access : variations on a theme -- 4. The structure of...

Randomized Controlled Trials (RCT) data continues to be the gold standard as evident for clinical safety and efficacy. It supports product registration and prescriptions in pharma and healthcare. RCTs provide data in the real-world clinical settings; however, their controlled nature within the...

Frontmatter -- CONTENTS -- Acknowledgments -- The Pharmaceutical Nexus -- Globalizing Human Subjects Research -- The New Medical Oikumene -- Educating for Global Mental Health: The Adoption of SSRIs in Japan -- High Contact: Gifts and Surveillance in Argentina -- Addiction Markets: The Case of...