The inequality delusion and other scapegoats for populism -- The fairness instinct -- Economic unfairness and the rise of populism -- The twin virtues of equal opportunity and fair unequal outcomes -- Constraints and solutions to economic fairness -- Conclusion. Scripting a path forward.

1. Labor Resists -- 2. Early Nineteenth-Century Changes -- 3. Examples of Mid-Nineteenth-Century Business Ethics in America -- 4. Rise of Industrialization -- 5. Ethics of the Firm and Strategic Behavior -- 6. John D. Rockefeller and Standard Oil -- 7. Rise of the Big Retail Merchants -- 8....