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Examining the drivers of deviant service adaption in fashion retailing : the role of tenure
Mortimer, Gary; Wang, Shasha - In: Journal of fashion marketing and management 26 (2022) 2, pp. 221-246
Persistent link: https://www.econbiz.de/10013162349
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Fast fashion : response to changes in the fashion industry
Bhardwaj, Vertica; Fairhurst, Ann - In: The international review of retail, distribution and … 20 (2010) 1, pp. 165-173
Persistent link: https://www.econbiz.de/10003960557
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Factors Influencing Consumer Buying Behaviour of Fast Fashion in the UK
Nakalinda, Abby - 2021
The purpose of this research was to examine the factors influencing consumer buying behaviour of fast fashion clothing … in the UK. Fast fashion is a new word on the market and therefore this study was conducted so as to investigate the … fashion in the UK. The study also tested the impact of psychological, personal and social factors on consumer buying behaviour …
Persistent link: https://www.econbiz.de/10013236974
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Fashion value brands : the relationship between identity and image
Ross, Jill; Harradine, Rod - In: Journal of fashion marketing and management 15 (2011) 3, pp. 306-325
Persistent link: https://www.econbiz.de/10009268722
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Old firms, new tricks and the quest for profits : Burberry's journey from success to failure and back to success again
Tokatli, Nebahat - In: Journal of economic geography 12 (2012) 1, pp. 55-77
Persistent link: https://www.econbiz.de/10009509621
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Simulating attachment to pure-play fashion retailers
Ashman, Rachel; Vazquez, Delia - In: International journal of retail & distribution management 40 (2012) 12, pp. 975-996
Persistent link: https://www.econbiz.de/10009672347
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The role of imagination and brand personification in brand relationships
Huang, Hazel H.; Mitchell, Vincent-Wayne - In: Psychology & marketing 31 (2014) 1, pp. 38-47
Persistent link: https://www.econbiz.de/10010251724
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Examining older consumers' loyalty towards older brands in grocery retailing
Phua, Peilin; Kennedy, Rachel; Trinh, Giang; Page, Bill; … - In: Journal of retailing and consumer services 52 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012132173
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Hail to thee, my sports team brand : investigating the drivers of eFANgelism among fans of selected sports teams in the English Premier League (EPL)
Amani, David - In: Future Business Journal 9 (2023) 1, pp. 1-16
Sports fans participate in supporting sports teams by demonstrating various attitudinal behaviors such as loyalty, purchase intention, and stadium attendance. However, although the literature indicates that sports fans who are fanatics can demonstrate advanced attitudinal behavior such as...
Persistent link: https://www.econbiz.de/10014505966
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A comparison of brand loyalty between on the go and take-home consumption purchases
Trinh, Giang; Dawes, John - In: Journal of retailing and consumer services 53 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012171841