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~subject:"Grounded Theory"
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Demystifying grounded theory for business research
O'Reilly, Kelley
;
Paper, David
;
Marx, Sherry
- In:
Organizational research methods : ORM
15
(
2012
)
2
,
pp. 247-262
Persistent link: https://www.econbiz.de/10009521535
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CRM and retail service quality : front-line employee perspectives
O'Reilly, Kelly
;
Paper, David
- In:
International journal of retail & distribution management
40
(
2012
)
11
,
pp. 865-881
Persistent link: https://www.econbiz.de/10009686411
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