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health or environmental advantages of organic production and consideration of sensory (taste) acceptance. To do this … information was provided was greater than WTP when health information was given. When sensory taste information was included … characteristics of the two breads. The results suggest that in the absence of taste information respondents' WTP when environmental …
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Consumers are known to signal social status through their purchasing behaviors. As the food industry continually expands its use of strategic marketing to reach customers, understanding food's connection to this kind of status signaling may open the door to explore new markets for farmers. This...
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Food markets are increasingly characterized by an array of quality assurances with respect to credence attributes, many of which relate to agricultural production methods. A variety of organizations are associated with these quality assurance claims, including private, third party and public...
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This 2011 report provides an economic overview of the Canadian agriculture and agri-food system. It is meant to be a multi-purpose reference document to provide: an introduction to the agriculture and agri-food system; a snapshot of structural changes that are occurring throughout the system in...
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