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L'identification des opportunités de marché par les entreprises technologiques
Gruber, Marc; Thiel, Jana - In: Revue économique et sociale : RES ; bulletin de la … 67 (2009) 3, pp. 25-39
Persistent link: https://www.econbiz.de/10003888431
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Configurations of resources and capabilities and their performance implications : an exploratory study on technology ventures
Gruber, Marc; Heinemann, Florian; Brettel, Malte; … - In: Strategic management journal 31 (2010) 12, pp. 1337-1356
Persistent link: https://www.econbiz.de/10008746439
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Escaping the prior knowledge corridor : what shapes the number and variety of market opportunities identified before market entry of technology start-ups?
Gruber, Marc; MacMillan, Ian C.; Thompson, James D. - In: Organization science : a journal of the Institute for … 24 (2013) 1, pp. 280-300
Persistent link: https://www.econbiz.de/10009711837
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Look before you leap : market opportunity identification in emerging technology firms
Gruber, Marc; MacMillan, Ian C.; Thompson, James D. - In: Management science : journal of the Institute for … 54 (2008) 9, pp. 1652-1665
Persistent link: https://www.econbiz.de/10003766694