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Choice-based revenue management : data from a major hotel chain

Bodea, Tudor; Ferguson, Mark; Garrow, Laurie - In: Manufacturing & service operations management : M & SOM 11 (2009) 2, pp. 356-361

Persistent link: https://www.econbiz.de/10003852866

Revenue management performance drivers : an exploratory analysis within the hotel industry

Queenan, Carrie C.; Ferguson, Mark; Stratman, Jeff K. - In: Journal of revenue and pricing management 10 (2011) 2, pp. 172-188

Persistent link: https://www.econbiz.de/10008986661

The changing landscape of hotel revenue management and the role of the hotel revenue manager

Ferguson, Mark; Smith, Scott - In: Journal of revenue and pricing management 13 (2014) 3, pp. 224-232

Persistent link: https://www.econbiz.de/10010384157

The "Killer Application" of revenue management : Harrah's Cherokee Casino & Hotel

Metters, Richard; Queenan, Carrie; Ferguson, Mark; … - In: Interfaces : the INFORMS journal on the practice of … 38 (2008) 3, pp. 161-175

Persistent link: https://www.econbiz.de/10003745595

Empirically Estimating Strategic Behavior for Hotel Standby Upgrade Programs

Yilmaz, Ovunc - 2019

Using a major hotel chain's 16-month booking data, we empirically investigate the existence and extent of strategic customers in the context of standby upgrades, a popular program offering availability-based, discounted premium-room upgrades. Customers, in particular loyalty members, may become...

Persistent link: https://www.econbiz.de/10012867671

Would you like to upgrade to a premium room? : evaluating the benefit of offering standby upgrades

Yılmaz, Övünç; Pekgün, Pelin; Ferguson, Mark - In: Manufacturing & service operations management : M & SOM 19 (2017) 1, pp. 1-18

Persistent link: https://www.econbiz.de/10011669432

Strategic behavior for hotel standby upgrade programs : empirical evidence and pricing implications

Yılmaz, Övünç; Ferguson, Mark; Pekgün, Pelin; … - In: Journal of operations management 68 (2022) 6/7, pp. 675-701

Persistent link: https://www.econbiz.de/10013466490