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Hotel firms can enhance their performance by accessing external resources through their inter-personal and inter-organizational ties. However, neither has a repertory been compiled of relevant external resources in the sector, nor are appropriate diagnostic and analytical tools available to...
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This work is centered on the study of the Corporate Responsibility (CR) of hotel firms and its influence on tourists’ complaints behavior. The methodology of the empirical study, carried out among 629 customers lodging in hotels in the city of Seville, is based on structural equations...
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