online survey in Hungary was conducted to build a database of 439 respondents for this study. To analyse data, structural …

In Hungary, a growing number of consumers have recently recognized the importance of healthy eating habits in disease … findings on functional food consumption in Hungary. As a marketing manager or academic, you shall find valuable pieces of … food market in Hungary. …

E-commerce is on the rise in Hungary, with significantly growing numbers of customers shopping online. This paper aims … plenty of potential for growth and progress in Hungary …

In Hungary, a growing number of consumers have recently recognized the importance of healthy eating habits in disease … findings on functional food consumption in Hungary. As a marketing manager or academic, you shall find valuable pieces of … food market in Hungary …

Intense competition in the retail sector in Hungary requires the better understanding of consumer store choice. Our …

Social marketing is a relatively young marketing approach in Hungary in spite of the fact that the country is now … identify the major social and environmental issues in Hungary. A representative questionnaire survey was conducted to segment … type, occupation, household size, income and residence. It was also found that the most important social problem in Hungary …