Dyhdalewicz, Anna; Widelska, Urszula - In: E-Finanse : finansowy kwartalnik internetowy 13 (2017) 2, pp. 1-13
accepted scientific perspective. The article verifies the concept of innovation in terms of marketing and accounting. The main … accounting and marketing functions of an enterprise within the context of the assessment of innovative activities conducted by … between the regulations of the national accounting law and the approach of marketing within this domain. For the purposes of …