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We test how donors respond to new information about a charity's effectiveness. Freedom from Hunger implemented a test … that highlights two predictions. First, larger gift amounts, holding education and income constant, is a proxy for altruism …). Second, those motivated by altruism will respond positively to appeals based on evidence, whereas those motivated by warm …
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their effect across charity space and time. We find that major fundraising appeals lift total donations, but surprisingly …Fundraising interventions may lift donations and/or shift their composition and timing, making it important to study …
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their effect across charity space and time. We find that major fundraising appeals lift total donations, but surprisingly …Fundraising interventions may lift donations and/or shift their composition and timing, making it important to study …
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