Javalgi, Rajshekhar (Raj) G.; Benoy Joseph, W.; Granot, Elad - In: Journal of Business & Industrial Marketing 28 (2013) 6, pp. 475-486
Purpose – Offshore outsourcing offers competitive advantages when goods and services are produced economically and with acceptable or superior quality by suppliers located outside a firm's home country. The purpose of this paper is to focus on India as a destination for offshore outsourcing of...