Krishnan, Rishikesha T. - In: Journal of Indian Business Research 4 (2012) 2, pp. 92-96
, in the growth of Indian market leaders. Design/methodology/approach – This paper synthesizes recent research on the … as exploration vs exploitation, market‐pull vs technology push, internal vs external development of capabilities, and … – Market‐leading Indian companies focus their attention on business model innovation for affordability. They use technology as …