Chapter 1. The Youth Identity: ‘Whom to Count?’ -- Chapter 2. Contours of Youth Inclusion in Indian Labour Market -- Chapter 3. Unfolding the Conundrum of Youth Unemployment in India -- Chapter 4. Not in Employment, Education or Training (NEET): A Challenge for Youth in India -- Chapter 5....

Purpose – Emphasizes the need to give soft-skills training equal importance with other core subjects in Indian educational institutions to enhance students’ employability. Design/methodology/approach – Illustrates with a blueprint to ensure industry – institute interaction and...

Purpose – The aim of this study is to attempt to understand the role of content strategy followed by leading higher education institutes in India which have created brand community on social media web sites to initiate and enhance customer engagement. The impact of content strategy variables...

Internet has brought significant impact on the way people conduct life in the present-day scenario. In this premise the Indian economy has experienced rapid growth over the last decade, developing Internet Banking Technology (IBT) for transforming the traditional lines of banking. This shift has...