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The Business Model in Practice and its Implications for Entrepreneurship Research

George, Gerard; Bock, Adam J - 2009

While the term “business model” has gained widespread use in the practice community, the academic literature on this topic is fragmented and confounded by inconsistent definitions and construct boundaries. In this study, we review prior research and reframe the business model with an...

Persistent link: https://www.econbiz.de/10014202603