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THE CUSTOMER - Getting the Mos...
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Indien
Beziehungsmarketing
106
Relationship marketing
106
Consumer behaviour
58
Konsumentenverhalten
58
Kundenwert
47
Marketing management
46
Marketingmanagement
46
Customer value
44
Theorie
31
Theory
31
Firm performance
28
USA
27
United States
27
Unternehmenserfolg
26
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23
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23
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22
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22
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20
Retail trade
20
India
17
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17
Marketingforschung
17
Lieferantenmanagement
16
Marketing theory
16
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16
Messung
16
Supplier relationship management
16
B-to-B-Marketing
15
Business-to-business marketing
15
Customer integration
15
Customer satisfaction
15
Kundenintegration
15
Kundenzufriedenheit
15
Measurement
15
Brand image
14
Kundenmanagement
14
Markenimage
14
International marketing
13
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15
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14
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1
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English
17
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Kumar, Vimal
7
Kumar, V.
5
Verma, Pratima
5
Kumar, Vikas
4
Mittal, Ankesh
4
Sumanjeet Singh
3
Agrawal, Ankush
2
Paliwal, Minakshi
2
Sharma, Nagendra Kumar
2
Antony, Jiju
1
Babu, P. G.
1
Bag, Surajit
1
Balwinder-Singh
1
Bhaskaran, Vikram
1
Chamola, Pankaj
1
Craufurd, P.
1
Cudney, Elizabeth A.
1
Fan, Jia
1
Furterer, Sandra L.
1
Gerard, B.
1
Gulati, Rohit
1
Gupta, Pardeep
1
Hellin, Jon
1
Hung, N. V.
1
Jain, Pramod Kumar
1
Jat, M. L.
1
Keil, A.
1
Kishore, A.
1
Kumari, Manisha
1
Kumart, Vikas
1
Makkar, Neha
1
Malik, R. K.
1
McCarty, J. L.
1
McDonald, Andrew J.
1
Mehra, Poonam
1
Mirchandani, Rohan
1
Pearson, P.
1
Raj, Rohit
1
Rishad, Abdul
1
Sachan, Sandeep
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Benchmarking : an international journal
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Czech economic review : acta Universitatis Carolinae oeconomica
1
Human systems management : HSM
1
IEG working paper
1
India development report
1
International journal of emerging markets
1
Journal of economics and business research
1
Journal of entrepreneurship in emerging economies
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The Indian journal of public administration : quarterly journal of the Indian Institute of Public Administration
1
The TQM journal : the international review of organizational improvement
1
Total quality management & business excellence
1
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
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ECONIS (ZBW)
18
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1
Government expenditure and economic development
Singh, Vinod K.
-
1986
Persistent link: https://www.econbiz.de/10000704826
Saved in:
2
Career management
Kumar, V.
- In:
The Indian journal of public administration : quarterly …
14
(
1968
)
4
,
pp. 847-875
Persistent link: https://www.econbiz.de/10002444520
Saved in:
3
Crude oil prices and exchange rate in India : evidence from Toda and Yamamoto approach
Sharma, Akhil
;
Rishad, Abdul
;
Kumart, Vikas
- In:
Journal of economics and business research
23
(
2017
)
2
,
pp. 7-30
Persistent link: https://www.econbiz.de/10011977325
Saved in:
4
Commercialization of new technologies in India : an empirical study of perceptions of technology institutions
Kumar, V.
;
Jain, Pramod Kumar
- In:
Technovation : the international journal of …
23
(
2003
)
2
,
pp. 113-120
Persistent link: https://www.econbiz.de/10001734260
Saved in:
5
Marketing-mix recommendations to manage value growth at P&G Asia-Pacific
Kumar, V.
;
Fan, Jia
;
Gulati, Rohit
;
Venkat, P.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 645-655
Persistent link: https://www.econbiz.de/10003884998
Saved in:
6
Prosecuting corruption in India : evidence from Karnataka
Babu, P. G.
;
Kumar, Vikas
;
Mehra, Poonam
- In:
India development report
7
(
2012
),
pp. 266-285
Persistent link: https://www.econbiz.de/10009698041
Saved in:
7
Creating a measurable social media marketing strategy : increasing the value and ROI of intangibles and tangibles for Hokey Pokey
Kumar, V.
;
Bhaskaran, Vikram
;
Mirchandani, Rohan
;
Shah, …
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 194-212
Persistent link: https://www.econbiz.de/10009736695
Saved in:
8
Cartels in the Kautiliya Arthasastra
Kumar, Vikas
- In:
Czech economic review : acta Universitatis Carolinae …
6
(
2012
)
1
,
pp. 59-79
Persistent link: https://www.econbiz.de/10009728060
Saved in:
9
Key supply chain strategies for post-COVID-19 recovery : evidence from an Indian smart furniture industry
Sachan, Sandeep
;
Kumar, Vimal
;
Vardhan, Sachit
;
Mittal, …
- In:
International journal of emerging markets
18
(
2023
)
6
,
pp. 1378-1396
Persistent link: https://www.econbiz.de/10014333881
Saved in:
10
Evaluation of organizational variables of quality 4.0 in digital transformation : the study of an Indian manufacturing company
Mittal, Ankesh
;
Kumar, Vimal
;
Verma, Pratima
;
Singh, Arpit
- In:
The TQM journal : the international review of …
36
(
2024
)
1
,
pp. 178-207
Persistent link: https://www.econbiz.de/10014460759
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