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Tourism and hospitality industry in India : growth drivers and government initiatives
Rao, K. Madhava - In: GITAM journal of management : a quarterly publication … 16 (2018) 1, pp. 132-146
Persistent link: https://www.econbiz.de/10012024873
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Developing a sustainable tribal tourism model vis-a-vis the tribal region of Rajasthan
Chouhan, Vineet - In: Journal of Tourism, Heritage & Services Marketing : JTHSM 8 (2022) 1, pp. 58-63
Persistent link: https://www.econbiz.de/10013450586
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Mapping heritage tourism service quality using the Kano model : a case study of Indian tourism
Pandey, Ashutosh; Sahu, Rajendra - In: International journal of services and operations … 37 (2020) 2, pp. 264-283
Persistent link: https://www.econbiz.de/10012521924
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Has the Indian Tourism Sector Recovered from the COVID-19 Shocks?
Kumari, Vineeta; Pandey, Dharen Kumar - 2022
, we evidence that the average return of the tourism sector was still lagging behind by approximately 33 percent. Using the …
Persistent link: https://www.econbiz.de/10013308428
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Measuring the Impact of Tourism Industry on Regional Economy of Sikkim State, India
Rizal, Praveen - 2016
The present study is a pioneer attempt to examine the impact of tourism on economic growth in Sikkim state. Tourism is … enormous increase in tourists' inflows to Sikkim in last decade, which shows it growth in tourism. The Percapita GSDP is … increasing significantly over a period of time along with the expansion of the tourism sector. It has increased from Rs. 17428 …
Persistent link: https://www.econbiz.de/10012983107
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Does domestic visitors' tourism expenditure intensify impoverishment in India?
Nayak, Rasmita; Sahoo, Bimal Kishore; Mahalik, Mantu Kumar - In: World development sustainability 1 (2022) 1, pp. 1-13
This study using the micro level data on households’ tourism expenditure, examines the level of impoverishment in India … India as they are more likely to be dragged into poverty due to their tourism spending. … caused by tourism spending. The result shows that the mid-aged people were dragged into poverty due to tourism spending …
Persistent link: https://www.econbiz.de/10013553501
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Stakeholder differences in economic benefits of heritage tourism development
Oh, Chi-Ok; Kim, Hyounggon - In: Tourism economics : the business and finance of tourism … 22 (2016) 3, pp. 665-670
Persistent link: https://www.econbiz.de/10011711762
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Understanding the tourists' dissatisfaction traits of heritage sites in India : a text mining approach
Pandey, Ashutosh; Sahu, Rajendra - In: Perspectives in marketing, innovation and strategy, (pp. 182-190). 2023
Persistent link: https://www.econbiz.de/10014520762
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The Impact and Level of Cultural Values and Ethically-Minded Consumer Behavior on the Consumer-Based Brand Equity of Nestle : Evidence from Pakistani Cultural Context
Shah, Nazir Hussain; Khan, Hira; Alvi, Abdul Khaliq; … - 2021
This research report inquires the level of cultural values in rural and urban areas of Lahore. It also checks the impact of two independent variables namely; cultural values and ethically-minded consumer behavior on the consumer-based brand equity. Nestle Pakistan Limited is taken as the case...
Persistent link: https://www.econbiz.de/10013224138
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Perceived intrusiveness of rich media ads in online advertising : evidences from young Indian travellers
Madhavan, Vinod; George, Simon; Kidiyoor, Gururaj - In: Cogent economics & finance 7 (2019) 1, pp. 1-13
This paper examines the interrelated effects of perceived ad intrusiveness of rich media ads in online advertisements with respect to attitudes towards brands, online advertisement and the publisher’s website on young Indian travellers. Despite the widespread use of the term in marketing...
Persistent link: https://www.econbiz.de/10014232237