Apparel industry in India is booming and there is fierce competition among various players in apparel segment in terms of lifestyle format. The study is aimed to find out impact of various dimensions of visual merchandising on impulse buying behavior of the customers visiting “Central...

With the advent of smart phones, everyone today is talking about Internet on mobiles, 3G speeds and so on. However, even today SMS, a traditional short message service on mobile, is pretty much the most frequently used feature after calling or even more than calling. Even professionals use it...

In the present scenario, intellectual capital has been established as an important corporate asset because conventional performance measurement techniques are incapable of measuring the intangible dimensions of corporate performance. It is a challenge, especially for knowledge driven firms, to...

This paper studies the return behaviour at National Stock Exchange, India and the Rupee-Dollar exchange rate, using NSE's Nifty as the benchmark for stock returns, while INR-USD rate is used as the benchmark for exchange rate. The daily closing levels of the two benchmarks for a period beginning...

Every machine degrades with time and requires maintenance. Among all types of maintenance policies, predictive maintenance is established as the best form of maintenance policy as numerous benefits are associated with it. Despite all the benefits, it finds restrictive usage in manufacturing...

In the present scenario, intellectual capital has been established as an important corporate asset because conventional performance measurement techniques are incapable of measuring the intangible dimensions of corporate performance. It is a challenge, especially for knowledge driven firms, to...

In recent decades the Indian subcontinent has displayed remarkable invariance in the incidence of working poverty despite strong economic performance. It is widely held that education can rescue households from various types of poverty traps created by information problems and incorrect...

There has been considerable debate about the relationship between corporate social responsibility (CSR), corporate governance and corporate and social performance but in recent years the term corporate social responsibility has gained prominence, both in business and in the press to such an...

The analysis of the role of financial institutions in the promotion and development of SSIs has revealed that these institutions have launched several schemes to provide them marketing assistance, technology upgradation, export promotion support, etc. besides giving them financial assistance.The...

This paper seeks to explore the processes by which the offshoring of technology development to India and China by Western and Japanese multinationals has evolved from the localization/simplification of technology for local markets to the development of advanced technology in India and China for...