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Effect of celebrity endorsement, EWOM and brand image on purchase decision of Nature Republic products in Indonesia
Lubis, N. C.; Ariyanti, M. - In: Managing learning organization in industry 4.0 : …, (pp. 22-26). 2020
Persistent link: https://www.econbiz.de/10012259294
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Tools for analyzing factors affecting marketplace usage by micro, small, and medium enterprises : using a modified unified theory of acceptance and a technology 2 model in Bandung
Dzulfiqar, R.; Ariyanti, M. - In: Managing learning organization in industry 4.0 : …, (pp. 27-33). 2020
Persistent link: https://www.econbiz.de/10012259296
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The effect of Online Native Advertising on the attitude of Tokopedia consumers in Bandung city
Pramodhana, A.; Ariyanti, M. - In: Managing learning organization in industry 4.0 : …, (pp. 34-40). 2020
Persistent link: https://www.econbiz.de/10012259301