Fox, Gavin L.; Royle, M. Todd - In: International Journal of Management and Marketing Research 7 (2014) 1, pp. 29-47
The purpose of this research is to examine a driving force behind innovation, human capital, which we contend is useful … in identifying and exploiting opportunities in both goods and services contexts. Traditional predictors of innovation … theory, this research proposes that investment in employees is an innovation predictor that embraces the nuances of both …