-simultaneous sequential game, two risk-neutral firms are endowed with a green innovation project that, if successful, would reduce the overall … firm's innovation. In this setting, the R&D investment in a Circular Economy, by affecting the distribution of production … depends on the firms' strategy in the product market. Furthermore, the analysis points out that cooperation in R&D of firms …

significant associated with innovation performance improvements. We suggest that cultural intelligence is a key to maintaining a … social performance and achieve superior innovation performance. Practical implications: Through the application of cultural … firm social performance and innovation performance improvements. Originality/value: The study conducted in Pakistan …