Lim, Myung Sub; Kim, Choo Yeon; Yoo, Jae Wook - In: Journal of open innovation : technology, market, and … 6 (2020) 4/121, pp. 1-18
conforming to industry norms and different by implementing innovation, leading to high performance. The primary rationale is that … innovation. It also suggests that firms in the industry with high volatility have difficulties in managing optimal … distinctiveness of strategic conformity with innovation. …