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Marketing strategies in industrial markets
Håkansson, Håkan - In: Uppsala contributions to business research, (pp. 141-155). 1984
Persistent link: https://www.econbiz.de/10002561398
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Industrial marketing : an organizational problem?
Håkansson, Håkan; Östberg, Claes - In: Uppsala contributions to business research, (pp. 109-122). 1984
Persistent link: https://www.econbiz.de/10002561361
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Influence tactics in buyer-seller processes
Håkansson, Håkan - In: Uppsala contributions to business research, (pp. 123-140). 1984
Persistent link: https://www.econbiz.de/10002561375
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International marketing and purchasing of industrial goods : an interaction approach
Håkansson, Håkan (ed.) - 1982
Persistent link: https://www.econbiz.de/10003086676